Ubisoft are implementing various cost-cutting measures and have announced they've cancelled 6 games, while also closing studios in a big shift.
Studios being closed are noted to include the Halifax mobile studio, the Stockholm studio, as well as restructuring at Abu Dhabi, RedLynx and Massive. They say this new model for how Ubisoft works will be centred on "Open World Adventures and *GaaS-native experiences, supported by targeted investments, deeper specialization, and cutting-edge technology" and of course "accelerated investments behind player-facing Generative AI".
*GaaS = games as a service, as in live service games.
As part of this they announced the formation of what they're calling "Creative Houses", which combine together production and publishing under one roof split across a few different IP. From the press release they confirmed that 6 games have been cancelled including Prince of Persia: The Sands of Time remake, 4 unannounced titles, including 3 new IP's, and a mobile title. They've said additional development time has been given for 7 other games, 1 of which was unannounced but due this year that has moved to next year.
Their "Creative Houses" will be split across:
- CH1 (Vantage Studios), focused on scaling and extending Ubisoft’s largest and
established franchises to turn them into annual billionaire brands;
- Brands: Assassin’s Creed, Far Cry, Rainbow Six
- CH2 dedicated to competitive and cooperative shooter experiences;
- Brands including The Division, Ghost Recon, Splinter Cell
- CH3 designed to operate a roster of select, sharp Live experiences;
- Brands including For Honor, The Crew, Riders Republic, Brawlhalla, Skull & Bones
- CH4 dedicated to immersive fantasy worlds and narrative-driven universes;
- Brands including Anno, Might & Magic, Rayman, Prince of Persia, Beyond Good & Evil
- CH5 focused on reclaiming position in casual and family-friendly games.
- Brands including Just Dance, Idle Miner Tycoon, Ketchapp, Hungry Shark, Invincible: Guarding the Globe, Uno, Hasbro
Going along with this Ubisoft also intends to force workers back on-site for five days per week, with an "annual
allowance of working-from-home days".
Source: Ubisoft
Is his nepo baby son still in charge of any number of their subsidiaries? Probably.
Ubisoft: Openly hostile to Linux
I know where I'll be spending my money
They say this new model for how Ubisoft works will be centred on "Open World Adventures and *GaaS-native experiencesAh yes the new model, totally not the one that they followed since 2014.
But hey, the layoffs will continue until productivity improves!
Maybe they'll eventually drive themselves into bankruptcy or irrelevance with all their "streamlining". I can dream.
restructuring at Abu Dhabi, RedLynx and MassiveMassive Entertainment are your only fully functional studio at this point, so sure. ⏰
Quoting: PaldinoXAh yes, the perfect business strategy, keep doing the same exact thing we've been doing for the past 15 years and hope it digs us out of the hole we've gotten ourselves into!I think there was a game that made this point a while ago. Can't quite remember what it... Vaas.
Last edited by GoEsr on 23 Jan 2026 at 8:57 pm UTC
"Gamers are used to owning their games. That's the consumer shift that needs to happen"
"So it's about feeling comfortable with not owning your game"Uhum. Tell me how that worked out for you.
It's what gamers want, right!?
Last edited by RavenWings on 24 Jan 2026 at 12:11 am UTC
Against this backdrop, today’s announcement introduces a radically new value-creation model: a more gamer-centric organization, structured around creative genres, relying on integrated business units with faster, decentralized decision-making and a greater ability to quickly adapt to players’ expectations. This transformation will be supported by a rightsized and more agile organization, delivering improved structural efficiencies over time.I now read this a few times and I am pretty sure this must have been AI created, or maybe it's just me. But anyways:
a radically new value-creation modelThat is of course for the shareholders, not the gamers.
a more gamer-centric organization, structured around creative genres, relying on integrated business units with faster, decentralized decision-making and a greater ability to quickly adapt to players’ expectations.This simply means we doing the same rehashed game concepts, put a new number behind it, a few dlc, everything the gamer loves. And it sounds great for the shareholders, I mean read it a few times and even you will be buying ubisoft stocks.
This transformation will be supported by a rightsized and more agile organization, delivering improved structural efficiencies over time.Well just one word: AI. They going to fire a lot of people and let AI rehash the above mentioned games and add a new number behind it.
/sarcasm
Last edited by Bumadar on 24 Jan 2026 at 8:03 am UTC
Well just one word: AI. They going to fire a lot of people and let AI rehash the above mentioned games and add a new number behind it.The irony in Ubisoft's case is that AI probably would make better games than them...




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