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Unity apologises for the new runtime fee, say they will make changes

By - | Views: 36,955

After leaving developers furious for nearly a whole week after the recent announcement of making developers pay for game installs, Unity put up a fresh statement. I really do suggest you read that previous link for context, where I went over various issues.

The statement from Unity posted on X is as follows: "We have heard you. We apologize for the confusion and angst the runtime fee policy we announced on Tuesday caused. We are listening, talking to our team members, community, customers, and partners, and will be making changes to the policy. We will share an update in a couple of days. Thank you for your honest and critical feedback."

So right now game developers have to wait and see what changes Unity come up with. For some, nothing short of entirely reversing it will do. Plenty of developers are already quite unhappy with the latest statement since it has nothing of actual substance after waiting nearly a week.

The problem is, as said by many developers, the trust has been broken. They've shown a total disregard for game developers since they're willing to change the terms on them at any point. Even if they put in protections against that, as shown before, they could just remove them again. How can a company rebuild trust when it has been so badly broken? It certainly will be interesting to see what they actually do.

Looks like we're in for an interesting week ahead for the industry…

Article taken from GamingOnLinux.com.
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I am the owner of GamingOnLinux. After discovering Linux back in the days of Mandrake in 2003, I constantly came back to check on the progress of Linux until Ubuntu appeared on the scene and it helped me to really love it. You can reach me easily by emailing GamingOnLinux directly. Find me on Mastodon.
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36 comments
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Linux_Rocks Sep 18, 2023
kit89 Sep 18, 2023
Any developers who felt strongly enough to jump ship before this statement should continue jumping. They may be back pedalling now, but give it time and they'll try from a different direction.
Mohandevir Sep 18, 2023
Hahaha! What's the next step? The managment will be sent away on a golden parachute and Unity will be sold to a new group to start on a "clean slate"? The whole thing smells of a quick buck and sabotage looking for an exit door, from the upper management.


Last edited by Mohandevir on 18 September 2023 at 4:14 pm UTC
Thibug Sep 18, 2023
I hope that developers will keep moving to Godot or other open source engines. F*CK Unity, I lost trust in them years ago and they just showed again that they can't be trusted
Termy Sep 18, 2023
Nobody's buying this 'excuse'.

The whole fiasco is just a prime example of what happens after a company goes public: Greedy investors buy their way into the board and dictate bullshit policies that promise short term profits with no regards to what those policies will do to the company in the long run.
So in short: everything gets worse for everyone (well, everyone but the parasites i guess)
RenardDesMers Sep 18, 2023
Quoting: Romlok
QuoteWe apologize for the confusion and angst the runtime fee policy we announced on Tuesday caused.
This, ladies, gentlemen, and everyone between and beyond; is a classic example of what we call a "non-apology". They're not apologising for what they did, nor admitting that they were wrong to do it. They're apologising for making you feel bad about what they did.

"I'm sorry you feel that way"

It's exactly how politics apologize. "We didn't work enough on explaining why it was a good reform for the country".

Like everybody's dumb, flail their arms and rise their pitchforks without understanding how good of an idea the install fee was.
Mal Sep 18, 2023
  • Supporter
I'm no game developer, but honestly, if I were one, why should I bind my whole future to the whims and dementia of another company CEO by investing on their engine? It's years already that Unity gives signs of progressive dementia. While Epic throw under the bus all ios developers for a whim of their CEO. Go godot guys. Especially if you're small and have no negotiation weight, you can't bet your dreams like that. It's an industry that's already hard enough. Don't make it harder.
Mambo Sep 18, 2023
> We […] will be making changes to the policy. We will share an update in a couple of days

How is making further changes any better?

Until they go back to being contractually obligated to sticking to past TOS and fee structure, there is no way to trust them. They don't honor past agreements and they will try to extort money from developers and players, if not immediately, as soon as they feel they can get away with it.

Background: around ~2022-08 they removed the TOS history they put on GitHub the last time (2019-01-16) they apologised for trying to retroactively change terms (2018-12-05): https://www.reddit.com/r/gamedev/comments/16hnibp/unity_silently_removed_their_github_repo_to_track/
On 2023-04-03, they removed a clause about sticking with past agreements when developers stick to the SDK they were using at release time.
Purple Library Guy Sep 18, 2023
Quoting: Sanaka3that apology message of theirs feels like any other corporate apology. same "we heard you", same "confusion/misunderstanding", almost like it's made from a template
It is.

The non-apology, take-no-responsibility apology is taught in PR/corporatelawyercritter 101. Say what you did was actually wrong and it could be the basis for a lawsuit, goes the reasoning. Some of the more up-to-date corporate flacks who took recent PR 201 have actually been told "The non-apology apology is so cliched that everybody notices what you're doing; they just annoy the public. Genuine apologies are much more effective." Apparently the Unity folks don't have any of the more recent PR graduates.


Last edited by Purple Library Guy on 18 September 2023 at 2:58 pm UTC
Purple Library Guy Sep 18, 2023
Quoting: MayeulC
Quoting: FurysparkThe only way they are likely to rebuild trust is by publicly executing John Rikitikitaco and all the other wretches who thought this was a good idea. Or at the very least, the next best thing to execution.
Eh, let's not, please, that sounds a bit too violent and disproportionate. Let's not incite towards violence. It's a case of corporate greed, so... Just turn it into a nonprofit? :P
I think the stockholders hate your idea more.
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